After successfully organizing Jakarta Wine & Cheese Run last year at La Piazza -  Kelapa Gading, Wine & Cheese Expo now is back running the prestigious event, Jakarta Wine & Cheese Run 2014 (JWCR). This event is adopted from the biggest annual race "Marathon du Medoc" in Bordeaux - France, involving runners from various countries, including countries in Asia-Pacific. JWCR itself is a one of events in Wine & Cheese Expo which is also part of the annual grand event: Jakarta Fashion & Food Festival (JFFF).

By running around Kelapa Gading's green environment, JWCR is expected to be one of the biggest event in Jakarta, in particular for race events. JWCR is unique because it adopts "Marathon du Medoc" where the runners are free to wear their favorite costumes, making it interesting and enticing. This time in 2014, not only adults, children can also participate in Kids Dash category (1.2K).